Author archives: ArtFormss

SLS Hotel of Beverly Hills

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If a picture is worth a thousand words then light truly is its author. Light gives us definitive depth and perception, which transforms the ordinary to the extraordinary, which is why now is a truly exciting time for the SLS Hotel of Beverly Hills. This award-winning destination, with its provocative Philippe Starck design, recently unveiled its newest insta[...]

iPhone

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When it comes to consumer electronics, there seems to be a penchant that we as consumers have for products that are so innovative, they are deemed disruptive. In the last decade, the iPhone launch seemed to really put that on display.  A device that was marketed and positioned so well, you couldn’t really deny its existence.  Apple’s mantra for the iPhone wa[...]