BIO: My name is Joseph Michael Serrano. I am currently 24 years old. I was born in Baltimore, Maryland and raised in Northern Virginia. I have one sister known as Michelle Serrano. My parents are from Arecibo, Puerto Rico and currently residing in Woodbridge, Virginia. I’m a collegiate athlete while I pursue my bachelors degree in sport business management at a private school in Florida. My hobbies are working out, playing basketball, and reading personal development books. I love keeping my mind sharp, soul nourished, and spirit positive.  I am also a Sports/Fitness trainer and wellness coach. My goal is to own my personal gym facility to help assist many people to live a healthy fit lifestyle. I absolutely love what I do, being an inspiration to others is what inspires me. I love receiving messages saying, ‘hey, you motivated me to get up and workout!”. That is such a great feeling knowing you influence others and made a positive impact in someones day. However, in the modeling aspect, coming from a small city known as Manassas, Virginia, I want to inspire others by showing that no matter where you come from that anything is possible if you set your mind on it and make the sacrifices to achieve your goals. In my journey of modeling I started taking pictures one year ago in my schools gym with one of my teammates just for fun and when i posted them they started to get a lot of publicity throughout social media. I would get a lot of photographers and agencies wanting to collaborate on photo shoots. In the summer I would travel for booked shoots and casting opportunities. Now today I have numerous modeling agencies looking to represent me. It is truly a blessing to be featured on Industry Rules Magazine as they continue to expand around the world covering many different lifestyles and cultures.


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Credit: Pham Thai Thuan